What We Do

University Relations is a comprehensive marketing and communications shop with a portfolio that includes news and feature writing, video production, web development, graphic design, social media outreach, and photography.  Our office produces the university’s alumni magazine, Visions, as well as materials to support student recruitment and retention and publications to support individual colleges.  We routinely work with offices campus-wide to develop newsworthy stories about events, as well as faculty and student accomplishments. 

University Relations also ensures consistency in using the university’s brand, which includes logos, wordmarks, and colors that identify The W to external audiences.  We’re happy to provide assistance if you have questions. 

 

Did You Know?
The W's University Relations staff has a combined 100 years of experience in media and marketing.

 

The W Brand

Marketing & Branding

The university’s brand is its promise to students about the quality of the education and support services they receive to help them become successful. 

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Photo & Video

Video

Capturing the events, the people, and the unique landscape of The W, our photography and video services tell The W story with visual impact. 

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Print & Publications

PublicationsWhether your need is a simple flyer or a complex four-color publication, our office can provide the design expertise to give you a product you’ll be proud to showcase.

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Website

Web & Social Media

From websites to promote the university to social media campaigns to keep students connected, our staff has the experience in emerging digital trends to keep your message in front of your audience.

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Socialize

The W on Facebook The W on Twitter The W on YouTube The W in the News Tumblr
The W on Pinterest The W on Instagram The W on Flickr The W on LinkedIn